| | | Step 1 |  | Evaluate existing site |  | Identify new keywords |  | Rewrite titles and descriptions |  | Provide checklist of SEO enhancements for implementation | | | | Step 2 |  | Monthly Submission |  | PPC Setup / Review |  | Local Scope |  | Google Sitemap |  | Analytics | | | | Step 3 |  | Link Building |  | Viral marketing |  | Press release & article submission |  | Blogging, social networking | | | | Step 4 |  | Site Design |  | Functionality |  | Content Development |  | Keyword Placement |  | Marketing Review |  | Usability | | | | | | | | | |
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